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WE TRANSFORM BRANDS INTO CULTURAL DRIVERS

Whalar is the world’s leading, fiercely independent Creator and social agency. We transform brands into cultural drivers by unlocking the full creative power of Creators. Our mission is nothing less than the liberation of the creative voice.

The Whalar Way^TM

From Our Clients

We’ve never been as integrated globally as we were with this program and we have never done this much with creators. You were great, great partners.

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Working with Whalar was beyond exceptional. They understand not only the business and goals, but also the entire creator industry.

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I’ve never worked with such a passionate group of people.

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I’ve worked with many partners over my career and you guys were my absolute favorite.

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Collaborating with Whalar was outstanding. They enabled us to identify and partner with creators who showcased us on TikTok in perfect alignment with our brand.

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We’ve received such a positive response and fantastic feedback; we truly appreciate your flexibility and all your hard work.

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NO ONE ELSE HAS THE SAME UNDERSTANDING, PROXIMITY & TRUST OF CREATORS

The Whalar Group

WE ARE THE SECRET GROWTH WEAPON FOR CMOs

2.4X ROI

@ola_awosika

300% IMPACT

Nielsen found that Whalar campaigns had an ROI of $2.41, far surpassing all other media channels measured. More importantly, Creators are efficient. While making up less than 1% of total media, they contribute 300% of the impact.

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UNLOCKING THE POWER OF CREATORS

Creativity is where everything converges. Through bold co-creation, we turn insights and ideas into campaigns that captivate and inspire, making your brand’s presence in culture genuinely unforgettable.

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WHAT WE DO

WE ARE HERE TO LIBERATE BRANDS FROM MEANINGLESS MARKETING.

We strive to work with brands to create culturally relevant movements who know cultivating long term partnerships with the right Creators makes them part of the conversation now and far into the future.

Explore What We Do

What We Do

Build

Creating frameworks that transform insights into innovative Creator-led strategies

Creator and community-led research
Creator councils and insights workshops
Bespoke, full-funnel, Creator-led strategy
Regional and global playbooks
Award-winning big ideas
Creator-first advisories, ideation

Activate

Bringing campaigns to life with seamless execution and premium Creator partnerships.

End-to-end premium campaign management
Curated Creator sourcing and vetting
Contracting, onboarding, payment
Content approval
Content production for brand channels
Paid amplification strategy, execution, and optimizations

Measure

Measuring what matters by uncovering Creators' real impact

Full-funnel measurement
Custom dashboards and benchmarks
Brand/sales lift, sentiment studies
Creative effectiveness and evaluation
Bespoke learning agendas

Scale

Amplifying impact through unforgettable Creator experiences and integrated brand moments.

IRL Brand Integrations
Live Events, onsite activations
Curated experiences
Publicity, PR, awards
Gifting and earned media
Hosting and live-streaming

OUR CLIENTS

We increase cultural relevance and drive radical, sustainable growth for the world’s most influential brands by putting Creators at the heart of everything we do.

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OUR PARTNERS

OUR EXCLUSIVE PARTNERS, PROVIDING UNMATCHED INSIGHTS

Whalar's exclusive partnerships with the world’s leading B2C and B2B platforms grant us unparalleled access to insights and innovations, enabling us to transform community moments into cultural movements by combining deep cultural understanding with privileged platform access.