Brands

We Reinvent How Brands Reach Consumers and Inspire Them to Act

We help brands source ideas and content directly from the communities they most want to reach.

Image credit: Mariah Tauger / Los Angeles Times

Our Approach

Discovery

We find new ways to reach existing fans and identify untapped, relevant audiences. We amass first-party data, execute in real-time, and authentically understand and meet the unique needs and ambitions of communities of influence.

Trust

We establish brand-safe relationships through a network of creators and communities with full accountability, including measurement and optimization. This enables us to create one-to-one, personalized audience relationships at scale.

COmmunity

Communities drive consensus. Whalar builds long-term loyalty by co-creating relevant and timely campaigns that communities embrace and share.

Echo enables award-winning campaigns at scale

Echo powers our brand partnerships division and serves as the backbone for our client services team, creators, and brand partners.

Certified social integrations provide
‍trustworthy (first-party) data

Collaborative workflows power
‍creative campaigns at scale

Integrated dashboards aggregate
campaign performance

Client's words

Jane Doe

Burt’s Bess

“Whalar has been a tremendous partner in connecting our brand with authentic creators who live and breathe the message we’re trying to share.”

Jennifer Healy

M.A.C.

“Whalar has been a tremendous partner in connecting our brand with authentic creators who live and breathe the message we’re trying to share.”

Our Work

Group of fun, diverse, young adults posing for the camera

Entertainment – USA

DIRECTV - The Creator House Approach

Lady in satin against a background of LED hearts and sparkles holding lipstick

Beauty – USA

Cle de Peau Beaute x Martha Stewart / Thirst Trap

A bagel with an over easy egg, Heinz beans, grilled onions and chives

FMCG – UK

Heinz / Makes It Better

A series of images. Man looking at hot dog wieners cooking. Man with crossed arms in hammock. Man pouring coffee.

TECH – USA

EBAY / Better than New

Well dressed girl holding electric toothbrush against a bright background.

Consumer Electronics – UK

Philips UK / Unmask Your Smile

Our Mission is to Liberate the Creative Voice.

Diversity is a critical part of our success and a continuous process of reflection and improvement. It is not a new initiative for our team or creators, but a core value since our founding.

About Us

Well dressed man leaning on chained gate