MEDIA CAPABILITY
Meta
At Whalar, we transform Creator content into powerful paid social campaigns on Facebook and Instagram, boosting brand reach and performance.
Capabilties
Branded Content Ads
Whalar uses Branded Content Ads to boost Creator content directly from Creators’ handles. This combines authentic voices with precise paid targeting across Facebook and Instagram, providing more control over who sees your content and maximizing ROI
Cross-Platform Distribution
Whalar efficiently distributes Creator content across Instagram and Facebook. We help Creators develop scalable content for all ad types, including Reels and Stories, and boost brand performance through continuous testing and optimization.
First-Party Data Targeting
Whalar leverages Meta's advanced targeting to amplify Creator content to the most valuable brand audiences and uncover new consumer insights. Our approach combines Creator insights with Meta's demographic and interest data to build custom audiences, ensuring content is highly efficient and optimized for results.
Performance-Driven Testing
At Whalar, we treat Creator content as a powerful performance tool. Our team continually tests and refines CTAs, messaging, and placements across Meta, using data to elevate campaigns and drive exceptional results against brand KPIs.