Our mission to Liberate the Creative Voice is focused on creativity, data, and brand safety, with a priority on diversity and inclusion
        @paul_sydow    |    @j.m.r.w_
          @hiedra__   |    #takeyourseat
Cannes Lions
Gold + Silver for The People’s Seat/The UN
AdWeek
Top 20 Fastest Growing Global Agencies 2020
D&AD
Granite for The People’s Seat/The UN
WARC Effectiveness
Grand Prix for The People’s Seat/The UN
The Sunday Times
Top 10 Fastest Growing Tech Company 2020
Digiday
Best Influencer Marketing Platform
The Leadership Team
We're proud of our multi-disciplined and diverse leadership team
Luke Townsin
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Chief Growth Officer
Luke started off his career in agency land when ‘Lycos’ and ‘Excite’ were still a thing. Luckily the internet got a bit more interesting and he somehow managed to land a job at Twitter as one of its first international employees. He formed part of the team that launched its UK ad business and went on to develop Twitter’s international presence working in markets across Europe, the Middle East and Africa. His last role involved launching a creator services platform, Niche, internationally - building its team and revenue operation outside of the US.
Andrea Wong
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Member of the Board
Andrea was previously President International for Sony Pictures Entertainment based in London. She oversaw Sony Pictures Television’s 18 overseas production companies, creating nearly 1,300 hours of entertainment around the world each year. Among her many achievements in this role, Andrea excitingly was instrumental in the creation of the TV series The Crown. She is also a Governor of the British Film Institute, and a Trustee of the Royal Academy of Arts.
Victoria Bachan
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Managing Director, Whalar Stars
Victoria is an experienced and creative talent manager who has helped launch brands, tours, and careers for some of the entertainment industry’s most interesting personalities and artists.

After starting her career working for the producers of Coachella and Governor's Ball, Victoria moved on to work for the company that produced the largest, longest-running music festival in North America, the Vans Warped Tour. Joining Whalar in 2020, Victoria is leading the global expansion and  reputation of Whalar Stars.
Jo Cronk
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Managing Director, North America
With over 15 years media agency experience, Jo has lead holistic marketing strategy and investment strategy for global brands including Boots/Walgreens, Cadbury/Mondelez, PepsiCo and Warner Bros. In 2013, Jo moved from London to New York and prior to joining Whalar was a Business Lead at PHD leading multiple high-profile new business pitches, managing HBO and incubator start-up brands, responsible for Billings in excess of $150MM.
Niko Croskery
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Chief Product and Innovation Officer
Niko was a member of the founding team of Whalar and is now responsible for all things product and tech. Hailing from the land of the long white cloud, Niko started his career as a commercial M&A lawyer in both NZ and the UK, before starting his own software and consultancy company. He has been involved with many tech & ecommerce startups, providing business, legal, strategy, product and marketing advice to over 300 clients in 13 countries.
Bob Greenberg
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Vice Chairman of the Board
Bob, alongside his brother, founded the agency R/GA in 1977. R/GA now has 18 offices globally and over 2,000 employees. It has evolved from a world-class movie title shop, to a digital studio, to a major digital advertising agency, and today, to an all-in-one full-service agency.
Emma Harman
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Managing Director, EMEA
Emma has over 15 years experience as a sales and marketing leader. Prior to Whalar, Emma set up and led Universal Music Group’s Commercial Partnerships division pairing exceptional A-List music talent with global brands. She went on to join Talenthouse where she launched and managed the platform which is home to over 1M creators, with investors including ProSiebenSat1 and Reliance Communications. Emma’s career blends the worlds of advertising, creativity, technology and culture.
John Hegarty
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Chairman of the Board
John is one of the world’s most awarded and respected Ad Men. For over six decades, he has been at the forefront of the creative advertising industry from the early days of Saatchi and Saatchi, to founding the global company Bartle Bogle and Hegarty.
Rob Horler
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President & COO
Rob founded his own agency, which was the largest digital media agency in the UK between 2004 and 2008. He subsequently sold the business to Dentsu and went on to be the CEO of Dentsu Aegis in Northern Europe and then transferred to be their US CEO in 2015. During that time, Rob oversaw operations of some 25 companies, 14,000 employees and revenues of almost 2 billion dollars. He also oversaw the M&A activity for the US and was responsible for acquiring 9 companies. Most recently he was COO at Quantcast, a Silicon Valley based global ad tech leader.
James Street
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Co-Founder
Dropping out of University in 2006 with Neil Waller, James co-founded their first business together. After a string of successful projects, the pair soon launched Shore Projects, a watch brand inspired by the British seaside which in its first year alone sold in over 30 countries. Noticing a key shift in the way consumers connected with brands, they were able to grow Shore using social media creative and influence. Rapid growth led to awards and recognition - one such prize being a week on Necker Island with Sir Richard Branson.

On Necker Island, the idea for Whalar was born.  
Roxanne Taylor
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Member of the Board
Roxanne served as CMO of Accenture for over 10 ten years and has had a significant role in growing the company into one of the world’s leading brands. During her career Roxanne has been named among Forbes’ ‘World’s Most Influential CMOs’, selected as a ‘Change the Game’ Award Winner by Advertising Women of New York and is also on the Board of Directors of the Ad Council and a member of the Marketing 50 (M50).
Heena Angarawala
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Chief Financial Officer
An accomplished and results-driven finance executive with an MBA degree and 20 years experience in the advertising industry working with start-ups, in-house agencies, as well as global multi-billion dollar holding companies.
Neil Waller
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Co-Founder
Dropping out of University in 2006 with James Street, Neil co-founded their first business together. After a string of successful projects, the pair soon launched Shore Projects, a watch brand inspired by the British seaside which in its first year alone sold in over 30 countries.Noticing a key shift in the way consumers connected with brands, they were able to grow Shore using social media creative and influence. Rapid growth led to awards and recognition - one such prize being a week on Necker Island with Sir Richard Branson.

On Necker Island, the idea for Whalar was born. 
Victoria Bachan
Managing Director of Whalar Stars
Jo Cronk
Managing Director, North America
Niko Croskery
Chief Product and Innovation Officer
Bob Greenberg
Vice Chairman of the Board
Emma Harman
Managing Director, EMEA
John Hegarty
Chairman of the Board
Rob Horler
President & COO
James Street
Co Founder
Roxanne Taylor
Board Member
Luke Townsin
Chief Growth Officer
Heena Agrawala
Chief Finance Officer
Neil Waller
Co Founder
Andrea Wong
Board Member
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